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All News and Insights

8 august 2025
B2B Advertising Platform: How Operators Can Profit from Partner Campaigns
The EW AdConnect enables mobile operators to earn additional revenue from their subscriber base without expanding staff or infrastructure. Read the article to find out how it works.
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5 august 2025
Internal Fraud in Telecom: How Big Data Helped Uncover $1 Million in Losses
Analytical ML models helped a mobile operator eliminate fraud, boost revenue, and protect its reputation—something that couldn’t be achieved through other means.
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1 august 2025
Strengthening Our Partnership: Training the Kcell Team on Eastwind Products
Eastwind solutions help the mobile operator boost sales by enhancing customer experience and developing omnichannel communications. The training has already become an annual tradition.
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24 july 2025
How Telecom Operators Monetize A2P Traffic with SMS Firewalls
A2P SMS is a potential revenue stream for mobile operators, but not all are making the most of it. Instead, many allow “grey” traffic into their networks and lose out on profits. Learn how to protect your network from fraud and boost your revenue in our article.
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20 june 2025
AI Takes on SMS Fraud: Successful Pilot Paves the Way for Full Deployment
The AI ​​module enhances the capabilities of the anti-fraud solution, helping mobile operators to detect more A2P fraud and monetize commercial traffic more effectively. This is the conclusion we came to as a result of the pilot project. Discover details in the article.
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11 june 2025
Sky Mobile Rolls Out Eastwind’s Campaign Management Platform
The mobile operator decided to switch to the EW AdTarget platform from a different campaign manager. The vendor was selected based on strict criteria. Eastwind met all the client’s requirements and won the competitive bid. Read our article for full project details.
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Eastwind presented national messenger       
at Turkmentel 2022


​For the Press

 
Eastwind is one of Russia’s leading developers and suppliers of software for telecom operators. The Company’s priority is the development, implementation and support of hi-tech products, effective tools to automate telecoms businesses of various profiles.
 
Eastwind was established in 1997 in Ekaterinburg. Over 20 years, the company has carried out over 150 installations for mobile and fixed operators and service providers. Eastwind’s solutions are operating in Russia, Turkmenistan, Ukraine, Kazakhstan, Tajikistan, Kirgizia, Uzbekistan and Cambodia, covering > 60 million subscribers.

Today, our focus is on innovative projects in Big Data and Targeted Marketing, mobile and web-based apps. We push the envelope and enter new markets such as banking and retail, offering unique products and competencies in areas bordering on telecoms.


 

We welcome communication and collaboration

We adhere to transparency in our media relations and provide the press with uncompromisingly reliable and verified information. We publish press-releases regularly to tell about our new products, events and projects. Every year, we take part in conferences in Russia and abroad, and engage in long-term sponsorship of a number of events.
 
​If you would like to receive more information, a comment or an expert opinion, invite us to a conference or exhibition, publish our materials in a catalog or project - do not hesitate to contact our PR department at pr@eastwind.ru
 

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